Thursday, July 31, 2008

Porsche


Sales Satisfaction Index: 889 (4th)
Customer Service Index: 887 (15th)
Total (CSI+SSI): 1,776

The racy German sports-car maker has long stood out for intimate post-sale service, and although the brand ranks 15th in J.D. Power's CSI, it ranks first in "experience with the service department," according to Strategic Vision. Despite rising sales and less exclusivity for the brand due to popular models like the Boxster and Cayenne, Porsche is still doing well to maintain satisfaction with the sales experience. "Porsche has made an effort to give a more uniform look to its dealerships and also offer more uniform customer treatment," says J.D. Power's Gauer. He adds that the brand continues to improve in the sales area faster than the industry as a whole.

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